You are here

Debenhams embarks on first rebrand in almost 20 years

Debenhams has unveiled a major rebrand – its first for almost 20 years – which includes a logo redesign, store modernisations and a new flagship store in Watford.
Written on 9/5/18

Debenhams has unveiled a major rebrand – its first for almost 20 years – which includes a logo redesign, store modernisations and a new flagship store in Watford.

The high street chain is hoping to attract customers back to its stores after profits have dropped by almost 85% this year.

Read the full article on Drapers Online