This renowned family business is well-used to designing and manufacturing the finest jewellery within their recognised market specialisation, and has never deviated from the high standards of craftsmanship and quality that are its hallmark.
Eager to promote their business in China and beyond, the search is now on for an incisive new sales and marketing team member to spearhead the development of the business’s online presence, through collaborations with social media influencers, fashion PR networks and new media channels.
If you are a native or fluent Mandarin speaker, with existing experience in managing an organisation’s WeChat, Weibo and other online channels, plus the ability to update content (in Chinese) and respond to all related enquiries, this must be the perfect next step for your career!
You are a vivacious communicator, always keen to espouse what’s new, best, and even better, thereby increasing the market appeal and relevance of our client’s website content.
You will become the go-to contributor for brand content, producing impactful product descriptions, generating “wow factor” press releases, and using your linguistic skills to translate branding material from English into Mandarin and vice-versa.
With a naturally analytical bent, you are proficient at reviewing statistics relating to social media and influencer reactions, enabling you to plan for and achieve a virtuous spiral of increasing consumer enthusiasm and buy-in.
Your sound commercial acumen enables you to track and demonstrate tangible sales returns on the marketing investments you and your team collectively propose and implement.
Continual interface with various Senior Managers with the capability to enlighten and empower you, will drive your capabilities in Digital Marketing and Social Media ever onward and upward, for the benefit not just of the company but also your own career progression.
Invitations to oversee in person your product promotions and launches at trade shows, possibly involving overseas travel (including to China), are very likely to flow from your success.
So here we are: a unique opportunity to put your very specific talents to good use within an exciting and dynamic organisation. We look forward to receiving your CV soonest!
c. £19,000 p.a + superb career development prospects